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Anything Goes marketing, a good view on Marketing.

October 4, 2006

Anything Goes Marketing.

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The concept of Anything Goes Marketing is simple: Don’t let theories or best practices restrict you when it comes to marketing – specificially B2B e-marketing. We all know that in marketing, anything goes and if you don’t, it’s time that you did. Expect to find tips and tricks to improve your online marketing skills and some harsh comments for poor camapigns, articles and posts that they come across – beware!

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6 comments

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  2. Hello, very nice site, keep up good job!
    Admin good, very good.


  3. very interesting, but I don’t agree with you
    Idetrorce


  4. I would like to see a continuation of the topic


  5. What are you talking about? I’m not even sure what you men by “anything goes marketing”. And the comment about not letting “best practices restrict you” is moronic. By definition a “best practice” is a proven tactic or methodology that works. Given a choice between some wild ass “anything goes” guess and a proven methodology – which do you think has the best chance of providing ROI?

    Without a defined process, you are not marketing. B2B e-marketing is not distinct from marketing – it is simply focused on a specific set of tools and practices. The same process and rules apply – figure out who is most likely to buy, understand their gut level needs and buying process, differentiate from competitors and deliver a relevant, consistent message using all media.

    What kind of “marketing” are you talking about?


  6. good blog

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